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Ethiopia Trade Mission To US Successful

Ethiopian Trade Mission Visits Atlanta.

The high-level Ethiopian reverse Trade and Investment Mission delegates have returned home to Ethiopia, concluding a successful mission. The mission (January 13 - 27) was jointly organized by Ethio-American Trade & Investment Council (EATIC), Ethiopian Embassy in Washington D.C. and the Addis Ababa Chamber of Commerce (AACC). The delegation working visits took them to Washington DC, Baltimore, MD; Atlanta, GA; and Houston, Texas. They held discussions with American business executives, US government officials and representatives from various public and private agencies.

His Excellency Mr. Kassahun Ayele, Ethiopian Minister of Trade and Industry, led the mission, which include H.E. Mr. Mohamoud Dirir (Minister of Transport and Communications), Mr. Fantaye Biftu (Rank of Minister, Ethiopian Export Agency), Mr. Yusuf Abdullahi Sukkar (Ethiopian Tourism Commissioner) Mr. Tadesse Haile (General Manager Ethiopian Investment Authority), and the Hon. Ambassador Tibor Nagy, US Ambassador to Ethiopia, as well as other public and private officials. Fifteen (15) Ethiopian business people also participated in the mission including the VP and the General Secretary of the Addis Ababa Chamber of Commerce, seeking trade and investment ventures in such industries as textiles and light manufacturing; agribusiness; power and infrastructure (includes mining and construction); information technology and health care; tourism and travel; transport and communications.

Ethiopian Trade Mission Visits Houston.

One of the highlights of the mission was Coca Cola's announcement of its intention to invest close to $50 million in Ethiopia. Addressing the visiting Ethiopian delegation in Atlanta, Robert Leadsay, Coca-Cola's director for Africa and the Middle East, cited the favorable conditions created in the country for investment and added that Coca-Cola International is attracted by Ethiopia's lucrative market owing to its population of nearly 63 million and a huge labor force." According to Leadsay, Coca-Cola also plans to enter joint ventures with Ethiopian business people.

At a forum in Houston, Texas, co-organized by the Greater Houston Partnership, the luncheon keynote speaker the Hon. Ambassador Tibor Nagy addressed the Houston business community and mission members to engage in investment opportunities in Ethiopia. Citing an investment code that is friendly to foreign investors, the country's abundant natural resources and the recent privatization of key sectors of the economy, the Ambassador noted that significant benefits could be obtained from investing in Ethiopia.

Coca-Cola honors EATIC in Atlanta.

The Houston Mayor, the Hon. Lee P. Brown and His Excellency Mohamoud Dirir, Ethiopian Transportation and Communications Minister; also signed an agreement between Ethiopia's Bole International Airport and the Houston Airport System to facilitate support for the Addis Ababa airport and to encourage the extension of Ethiopian Airlines flights to Houston. A bilateral civil aviation agreement, which the Ethiopian and US government are currently negotiating, would allow Ethiopian Airlines to extend its service to other US cities.

While In Washington, DC, American entrepreneurs who are already engaged in business ventures in Ethiopia also added their testimony regarding the country's highly favorable investment climate. Mr. Wilson Hunt, President of a Chicago based company that manufactures and distributes sports equipment and apparel, spoke of the ease and benefits of doing business in Ethiopia, including a cheap but highly disciplined and well trained work force, government policies and personnel that facilitate foreign investment and virtually no corruption. Mr. Francis Schaffer, President of Schaffer and Associates (last year's recipient of the US State Department's annual Corporate Excellence Award for his ventures with Ethiopia's Fincha Sugar Factory) also shared his positive experiences of doing business in Ethiopia and encouraged American entrepreneurs to do likewise.

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